Briefing

Briefing

Building a solid partnership capable of ensuring a successful campaign from one of the biggest cosmetics brands in the country. A business in an aggressive growth trend which has emerged to question and expand the concepts of beauty, and female empowerment. Aimed at inspiring freedom os expression so women would be able to feel beautiful in their own unique way. QDB invests in distinct products, which value style, personality and beauty. That being said, QDB Has found in Nodo a technological partnership capable of delivering the necessary platforms and digital support for the success of loyalty campaigns and the expansion of the brand in Brazil and Portugal. Besides implementing platform solutions that empowered access for millions of users, the project involved the coordination of physical, human and technical resources that had to be executed flawlessly.

Our unique solution

Throughout five years of partnership, Nodo has been responsible for consulting and strategically following quem disse berenice?’s campaigns, as well as executed the design; development and infrastructure of the company’s projects. In a broad context with specific demands every campaign, Nodo’s presence since the strategic planning has been fundamental for the implementation of strong campaigns which enabled the engagement of millions of customers and the expansion of the brand after every project.

quem disse, berenice?

Outcomes

A robust and scalable platform that enhances the brand to thousands of consumers through intelligent logistics to distribute coupons to more than 100 cities in Brazil and Portugal.

  • +2M

    Distributed coupons

Testimonial

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I really trust the campaign will work well when we launch it.

Juliana Mendonça

quem disse, berenice?

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